Deepsea Challenge

Movie promotional website

In 2014 James Cameron embarked on a singular journey, to build a submarine that could take him to the bottom of the Mariana Trench and become the first human to travel that deep under the ocean. Not only that but the entire process was documented in lavish 3D by the master film maker.

First built a campaign to promote the movie first to cinemas and then to the general public across all digital channels including a website for the Australian and New Zealand launches along with digital posters, social campaigns and display advertising.


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