“The right site content is essential for site stickiness, conversion and search engine traffic “
The findings of the site business strategy, competitor analysis and market research will drive new site content production. Information based pages will be added to the site presenting high demand information to the search engines and users.
Typical Activities
- Content review
- Content recommendations
- Copywriting
- Translation
Typical Outcomes
- New content that matches users demand
- New content that matches users behaviour
- Site now ready for optimisation
- Greater user satisfaction
- Site more sticky
- Increased session times