Don’t let cash flow disrupt your sales flow.

PARTNERING FOR SUCCESS

In April 2020 online purchases grew 6.8%, when compared to the 30 days to 18 Dec 2019… That means some retailers saw more sales at Easter than they did last Christmas.*

In addition, 200k+ new households shopped online in in 2020*

*Australia Post 2020 eCommerce Industry Report

Let FIRST pay for your Christmas Campaign!

Due to COVID 19, by Christmas time online shopping is expected to reach a level that was not predicted for another 5 years.

On top of this, fears around delivery schedules and stock levels will mean that not only will there be an increase in online shopping this Christmas, but it will begin earlier.

There has been double digit percentage growth in Search Volume for some retail sectors, and 73% growth in eCommerce in AU since the start of the pandemic.*

Search volumes will be at previously unseen levels so that this year is the year to set your budgets based on desired Return on Ad Spend and not limit the amount spent by budget.

Has your Digital Media Budget grown by over 40% from last Christmas? If not you’re already behind… Let FIRST and Digital Ad Finance make up the shortfall.

AustPost-Melbourne-Sales-growth

What we can do for your shopping channel

ALWAYS ON FUNDING

Nobody can say how many people will be shopping online this year so how can you budget for that? The best approach is not to set one at all but use a Return on Ad Spend ratio to make every sale profitable and never miss a customer.

  • You tell us your average profit margin margin – 40% (as an example)
  • We set a minimum return per dollar with you – 5:1 (as an example)
  • The media spend must meet the return ratio – We report on this in real time
  • You tell us if you are low on inventory or if you need to slow down the sales
  • Ads will be seen all day, every day, every time a customer is looking
  • End of campaign if $500,000 was spent a minimum of $2,500,000 in sales will have been made with $1,000,000 in profit based on the agreed margin per sale

DYNAMIC BUDGET

Want to use your own budget first? No problems at all! We can be on stand by so that if you start to run low during the month or begin to see a real increase in sales and want to ride that wave we can link to your account when needed to give you an extra budget boost.

CHRISTMAS IN A BOX

Do you have an old site that you’ve been wanting to upgrade but haven’t had the time or budget? Perhaps it isn’t mobile responsive, hard to add new products to or just slow to load. Let us get you Christmas ready with a new site and Ad Campaigns all in time for the Black Friday Sales. We’ll do the work, you pay from the sales revenue.

Let’s Talk

If you’re ready to make the most of this opportunity fill out the form here and we’ll contact you to discuss how we can help.

Digital Ad Finance

In order to grow your business you need to activate your digital marketing and advertising channels. Digital Ad Finance provides the funds you need right now so you can get the digital advertising channel up and running and growing your customers.

Digital Ad Finance takes the headache out of financing your advertising paying the monthlies for a competitive rate. You pay out of revenue generated from the activity.

Need an ROI Focussed Agency or Other Digital Services but don’t know where to start?

FIRST and Digital Ad Finance are partnering with an offer that will allow you to achieve maximum sales and only pay after sales revenue has been received.